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9 Must-Have Apps for Marketers

Mobile apps have become the sole of every marketing conversation these days. In a recent report by the analytics firms, it was found that there have been over 260 billion app downloads in both Google Play and IOS. So, what is in these apps for marketers?

The role of marketers has been evolving dramatically over the course of a few years, and continues to do so. As a marketer, you need to always be aware of the changing world and how new strategies are evolving. You need to be constantly apply new techniques to your marketing strategies and campaigns that will attract greater audience. This is where mobile apps give you the upward push you need. Mobile apps make it so that a marketer’s day is more effective and efficient. Certain apps can assist you in every step of your marketing activity. It can give you all the information that you would need, from what’s trending to how people respond to your content. The right app is what a marketer’s best friend is.

Here’s our list of must have apps that every marketer should have:

  1. Buffer

An app that allows you to share your content onto different social media channels and schedule posts to be published at an ideal time. You can schedule posts to multiple accounts at once on Twitter, Facebook, LinkedIn and Google+ and be able to follow up on all your posts with their statistics and how well they performed.

  1. Tweetbot

Tweetbot is one of the most popular Twitter clients there is. It lets you organize your Twitter feed and interact with your Twitter stream which is the most productive for you. It allows you to separate your stream into lists and channels and directly tweet and respond from within the app.

  1. Hootsuite

Hootsuite is a social media management app or tool that lets you manage your social media accounts and schedule your posts accordingly. This marketing app integrates with Facebook, Instagram, Twitter, Pinterest, LinkedIn and YouTube accounts allowing you to share what you want and when you want to. With Hootsuite’s free plan, you can manage up to three social media accounts and schedule about 30 posts at one time.

  1. Planoly

Planoly marketing app is a visual planner for Instagram. This app lets you view your Instagram timeline and show you how your posts will appear as on an Instagram grid before you even post them. It also provides with data on how much engagement all your posts can get. It allows you to create an organized Instagram feed for your brand.

  1. Grammarly

Grammarly is an app which allows you to post mistake free writing in all your apps. It is a keyboard that acts as a professional editor, avoiding any embarrassing mistakes in your writing. It has a special keyboard that automatically checks all your writing and scans it for ant spelling mistakes or grammatical errors.

  1. Crello

Crello app lets social media managers to create something special for their brand’s accounts. Using this app, you can create beautiful images and animations without much difficulty. You don’t have to be a designer to create something for your brand. It has over 10,000 ready to edit templates and multiple formats for marketers to create something for their brand.

  1. Facebook Pages Manager

Facebook Pages Manager is one of the best apps for any marketer on the go. It lets you manage your pages easily and effectively. Updating and managing your Facebook page is made easy using this app.

  1. Evernote

Evernote, an app that is known for its note taking. It can be used for taking general notes, collecting data and resources and managing several projects. The best feature of this app is that lets you take a picture of something you would like to remember and pull out the text from the image itself.

  1. Mention

Mention is a social tool that helps you find brand mentions throughout the internet and follow them. Each time one of your chosen keywords is mentioned anywhere online, may it be a blog, on social media, newsletters or any online platform you will be notified immediately. This allows you to keep a check on different brand mentions.

A social media marketer without any apps is just like a mechanic without his tools, without the means to do what he is supposed to do.